Thoughts from ICE London 2019

The 2019 ICE event in London attracted over 40 000 visitors, and for us at Reactivation Group, this was our first time participating as exhibitors. The event truly felt like a success and we would like to thank everybody who stopped by our stand, both familiar and new faces, to discuss how our services can help operators grow their revenue, player database and brand loyalty.


So what impressions do we take back with us from the exhibition?


With the constantly increasing affiliate costs for acquiring new players and increasing competition on the market, more and more operators are realising the value in their current databases. Therefore they are searching for ways to bring back churned players or convert RNDs to depositors. Our Conversion- and Reactivation Calls not only make the operator stand out amongst their players, they also provide a cost-efficient method with the highest Conversion and Reactivation rates.


With more and more markets becoming regulated and saturated, operators are also turning their eyes towards new markets. Asia and LATAM both seem to spark a great interest but might not be easily conquered without a professional partner providing native speaking services. At Reactivation Group we already offer outsourced Customer Support in Spanish and are on the verge of launching our Japanese team!


Would you like to know more about how we can help you take care of your players and grow into new markets? Don´t hesitate to get in touch with us for a further discussion!

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